In part 2 of this series, D.B.A. Barbecue’s Matt Coggin, Whynatte Latte owner Jesse Altman and Foursquare co-founder and CEO Dennis Crowley share insights about location-based marketing.
I’m David Eckoff. I’m on a mission to help businesses and residents in Virginia-Highland use social media and technology to their advantage.
Last week in part 1, we covered “Foursquare 101”. This week in part 2, we’ll explore how local merchants use Foursquare to create raving fans; we’ll detail the business results that can be achieved; and we’ll talk about advice for local businesses.